Last week “hip-hop-psych-soul” duo Boo Seeka made their big album debut with the in equal parts soothing and energetic record, Never Too Soon. With various national tours and appearances at premiere festivals such as SXSW, Splendour In The Grass and Groovin’ The Moo under their belt, it was only a matter of time before the demand for more music from the two beat-makers would culminate in a full-length album.
Never Too Soon is in many ways a very safe venture. The Sydney natives have stuck with the same sound that landed them in the nation’s electronic music charts back in 2015 with the release of their first single, ‘Kingdom Leader.’ This is in one sense, gratifying as it’s very much the Boo Seeka we all know and love. However, the album disappointingly takes too few risks. Tracks such as ‘Calling Out’ and ‘You and Me’ depart from the traditional sound and add a little diversity to the record but ultimately there is too few tracks that deliver on this. Regardless, fans of prior work will be right at home here with soothing vocals taking centre stage supported by smooth instrumentals. The opening track, ‘Does This Last,’ is a phenomenal build up that sets the tone for what is to come for the following 10 tracks. ‘Turn Up Your Light’ is also a definite standout with its mellow, relaxing sound. The album very much meshes together forming a seemingly individual 38-minute piece rather than a compilation or amalgamation of musical ideas. Many of the songs are incredibly similar and ultimately makes it difficult to highlight standouts of the release.
Overall, Never Too Soon is a consistent body of work and does the job of cementing the sound that typifies that of prior releases. The uniformity of sound definitely provides some continuity of theme and tone which is rarely a bad thing. This is a definite recommendation to almost anyone as what is here is definitely hard not to like. Although, those looking for a demonstration of Boo Seeka’s versatility and production prowess will not find it on this record.
By Simon Penny